About
I help turn difficult product and technology decisions into practical action
I am a software engineer, product builder and technical advisor with around 20 years of experience. I work where product strategy meets implementation.
How I work
Product thinking with direct technical involvement
I clarify what should be built, design how it should work and help turn the plan into reliable software.
That can mean shaping an MVP with a founder, reviewing a product that has become difficult to change or connecting an AI workflow to real business data and approval steps.
As a co-founder of Deliverists.IO, I work across client platforms such as Swifty and products co-built by our team, including Quento and ChatlyBot.
I move comfortably between founders, business stakeholders and engineers. The important part is making product and technical decisions understandable — then being able to implement them.
Experience
A concise timeline
Co-founder & CTO, Deliverists.IO
Product direction, software delivery and hands-on work across products and selected client engagements.
Software Engineer, Yelp
End-to-end product engineering across scalable web and mobile applications, system and API design, release engineering, internationalisation, mentoring and technical interviews. This is previous experience.
Ruby on Rails Developer, Qype
Product engineering and test automation before Qype became part of Yelp.
Early product and software work
Telecommunications, PHP and Ruby on Rails projects, including end-to-end delivery.
Start with the situation
Let’s find the most practical next step for your product
Tell me what you are building, what is currently blocking progress and what outcome you want to achieve. During the first conversation, we will clarify the situation, identify the most important risks and decide whether I am the right person to help.